Alex Maslakoff

Things related to software development, security, marketing, e-commerce.

How an ad that seems to have wrong targeting may still affect you

published: 19 Aug 2019

Here in Tbilisi, Georgia recently I had a chat with someone. He mentioned that he considered to begin to provide advertisement services in the Internet. “More and more advertisements have been moving to the Web”.

“On the other hand, people also become blind to ads in the Internet” - I replied.


Social proof service that generates fake data to create social proof. It offers apps for Shopify and other ecommerce platforms

published: 10 Apr 2019

– Everything you say is contradictory. You can’t have been in one place and another at the same time. Of all those lives, which one is the right one?

– Each of these lives is the right one! Every path is the right path. Everything could have been anything else and it would have just as much meaning.

© Mr. Nobody

Recently I stumbled upon a Shopify store. For some reason, which I don’t remember, I decided to check what data it sent to and received from a server. I opened the Firefox deveoper tools panel. Thus, among multiple urls, I discovered that the shop used a social proof service .

fake social proof service

I’m sceptical about social proof services.


Why have I built ecommerce store on my own from scratch instead of choosing Shopify, WooCommerce, BigCommerce?

published: 30 Mar 2019

Previously I’ve already created an ecommerce store from scratch. Being functional, it, however, had limitations:

  • the UI was built upon Zurb Foundation UI framework, Zurb Foundation itself is dependent on jQuery. And the fact that it’s a framework is also drawback.

  • it lacked functionality for variants of a product.

  • it lacked functionality for resizing images, they were of one size. This slowed down the load time of the pages.

  • there was no admin panel. For the beginning stage and for the single admin user who was also a developer, that is, myself, this wasn’t an issue, but inconvenience. On the other hand, editing data in the database each time turned out to be more than merely inconvenient.

The new shop – – doesn’t have all of these. For the UI I use no framework such as Twitter Bootstrap, and no library. It’s in pure HTML and CSS. Neither do I use any library or framework for javascript related stuff, it’s pure javascript as well.

shopping cart of my e-commerce shop


When Facebook pixel doesn't work

published: 16 Mar 2019

Facebook pixel doesn’t always work, even when installed and set up correctly. This is due to the technical details.

I did a search for an article that describes how to install the pixel in hope that that very website would use the pixel itself. I’ve found one after a little while, checked the source code and, as no surprise, there was the pixel. It figures that it couldn’t track me thanks to uBlock.

facebook pixel does not work

uBlock origin contains the rules that prevent the pixel from sending data to Facebook.


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